PPC Audit
Your dedicated account manager will create recommendations for your pay-per-click strategy that are supported by data with an extensive PPC audit. Additionally, they can verify the setup and optimization of your account, campaigns, and ad groups, as well as the overall health of your advertising campaigns. The following are additional areas your audit will assess:.
rival advertisements. bid optimization. advertising materials, such as landing pages, ads, and pictures.
Ad creatives
Chwawa's pay-per-click offerings, creating, launching, and optimizing advertising campaigns is simple. Because Chwawa is a full-service agency, we have the internal talent necessary to design, implement, and oversee an effective advertising campaign.
This means that we handle:. launching marketing initiatives.
Creating advertising visuals. Composing advertising material. constructing landing pages for advertisements.
making advertisements in audio or video. Using Chwawa, you can launch effective ads that attract (and convert) your target audience more quickly than your competitors.
With our PPC advertising services, you also avoid the headache of competing for in-house design time and the drawbacks of hiring a freelancer.First-party data activation
Our pay-per-click advertising services make it quick and simple to use first-party data in digital advertising, rather than time-consuming and laborious. First-party data is one of the most powerful tools available to your company. You can gather, store, and transmit first-party data anywhere, including on your preferred ad networks like Facebook Advertising and Google Ads, if you have access to Chwawa All-in-One Business Solution.
And the best part is that it can happen without you having to do anything. Information that can be activated comprises:. Data from customer relationship management (CRM).
User lists, similar to subscribers to newsletters. deanonymized data from websites.
Our clients' PPC campaigns now have an average ROI improvement of 25% thanks to first-party data!Full-funnel ROI tracking
Measure pay-per-click’s return on investment with unparalleled accuracy through MarketingCloudFX. With MarketingCloudFX’s full-funnel tracking, it’s possible to measure which channels, ad campaigns, and even URLs impacted a user’s journey from visitor to customer.
With this level of insight from your PPC marketing services, you can:
Make data-driven decisions about a strategy’s effectiveness
Funnel ad spend to the most profitable ad campaigns
Demonstrate to stakeholders your (and PPC’s) impact on company objectivesBid management
Give up on wasting money on ads. Bid management is included in Chwawa's PPC management services and consists of the following:.
observing any instances of fraud. increasing ROI through bid optimization. Using AI to fulfill monthly advertising budgets.
Your team can concentrate more on the tasks that require your attention and spend less time monitoring ad accounts with our proactive bid management.Landing page optimization
Utilize landing page optimization as part of Chwawa's pay-per-click advertising services to maximize ad campaigns from start to finish. You will have access to Chwawa's All-in-One Business Solutions pre-built templates for revenue-generating landing pages in addition to our in-house conversion rate optimization (CRO) team. Our clients' landing pages have resulted in an 11% increase in leads thanks to Chwawa's landing page collection.